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Stephen Hawking’s explosive new theory

June 27th, 2008

Prof Stephen Hawking has come up with a new idea to explain why the Big Bang of creation led to the vast cosmos that we can see today.
Big bang expansion
The new theory believes original estimates of Big Bang expansion are wrong

Astronomers can deduce that the early universe expanded at a mind-boggling rate because regions separated by vast distances have similar background temperatures.

They have proposed a process of rapid expansion of neighbouring regions, with similar cosmic properties, to explain this growth spurt which they call inflation.

But that left a deeper mystery: why did inflation occur in the first place?

Link: Stephen Hawking’s explosive new theory

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The 5 Creepiest Advertising Techniques of the Near Future

June 24th, 2008

You’ll be exposed to around 6,000 marketing messages today, according to researchers. You’re looking at a few right now. Glance away from your computer and you’ll see another one–a label on a bottle, a logo on a t-shirt, a billboard outside the window.

But as pervasive as it is now, marketers are working hard behind the scenes to make sure it’s much, much worse in the future. Doing things like …

The 5 Creepiest Advertising Techniques of the Near Future

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Super Mario World Explained

June 23rd, 2008

Click the image.

mariodeep.png

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People Who Feel, Taste and Hear Color

May 4th, 2008

Long dismissed as a product of overactive imaginations or a sign of mental illness, synesthesia has grudgingly come to be accepted by scientists in recent years as an actual phenomenon with a real neurological basis. Some researchers now believe it may yield valuable clues to how the brain is organized and how perception works.

“The study of synesthesia [has] encouraged people to rethink historical ideas that synesthesia was abnormal and an aberration,” says Amy Ione, director of the Diatrope Institute, a California-based group interested in the arts and sciences.

The cause remains a mystery, however.

Link: People Who Feel, Taste and Hear Color

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Why Things Cost $19.95: Scientific American

April 27th, 2008

One of Alfred Hitchcock’s most enduring bits of cinematic comedy is the auction scene in the espionage thriller North by Northwest. Cary Grant plays Roger Thornhill, a businessman who has been mistaken for a CIA agent by the ruthless Phillip Vandamm. At a critical juncture, Thornhill is cornered by his enemies inside a Chicago auction house, and the only way he can escape is by drawing attention to himself. When the bidding on an antique reaches $2,250, Thornhill yells out, “Fifteen hundred!” When the auctioneer gently chides him, he loudly changes his bid: “Twelve hundred!” When the bidding on a Louis XIV chaise longue reaches $1,200, Thornhill blurts outs, “Thirteen dollars!” The genteel crowd is outraged, but Thornhill gets precisely what he wants: the auctioneer summons the police, who “escort” him past Vandamm’s henchmen to safety.

Clever thinking and good comedy. It is funny for a lot of reasons, and one is that Thornhill violates every psychological “rule” for how we negotiate price and value with one another. So much of life involves “auctions,” whether it is buying a used car or making health care choices or even choosing a mate. But, unlike Roger Thornhill, most of us are motivated by the desire for a fair deal, and we employ some sophisticated cognitive tools to weigh offers, fashion responses, and so forth—all the to-and-fro in getting to an agreement.

But how does life’s dickering play out in the brain? And is it a trustworthy tool for getting what we want?

Link: Why Things Cost $19.95: Scientific American

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Futurist Ray Kurzweil Pulls Out All the Stops (and Pills) to Live to Witness the Singularity

March 27th, 2008

Kurzweil does not believe in half measures. He takes 180 to 210 vitamin and mineral supplements a day, so many that he doesn’t have time to organize them all himself. So he’s hired a pill wrangler, who takes them out of their bottles and sorts them into daily doses, which he carries everywhere in plastic bags. Kurzweil also spends one day a week at a medical clinic, receiving intravenous longevity treatments. The reason for his focus on optimal health should be obvious: If the singularity is going to render humans immortal by the middle of this century, it would be a shame to die in the interim. To perish of a heart attack just before the singularity occurred would not only be sad for all the ordinary reasons, it would also be tragically bad luck, like being the last soldier shot down on the Western Front moments before the armistice was proclaimed

Link: Futurist Ray Kurzweil Pulls Out All the Stops (and Pills) to Live to Witness the Singularity

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Vintage Pin-Ups

March 19th, 2008

Who doesn’t love Pin-ups? These pretty ladies have been out there for over 50, 60 years, and still look fresh and awesome. And they are great source of inspiration!

Link: Vintage Pin-Ups

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This Is Your Brain on God

March 17th, 2008

I’m taking part in a vanguard experiment on the physical sources of spiritual consciousness, the current work-in-progress of Michael Persinger, a neuropsychologist at Canada’s Laurentian University in Sudbury, Ontario. His theory is that the sensation described as “having a religious experience” is merely a side effect of our bicameral brain’s feverish activities. Simplified considerably, the idea goes like so: When the right hemisphere of the brain, the seat of emotion, is stimulated in the cerebral region presumed to control notions of self, and then the left hemisphere, the seat of language, is called upon to make sense of this nonexistent entity, the mind generates a “sensed presence.”

Persinger has tickled the temporal lobes of more than 900 people before me and has concluded, among other things, that different subjects label this ghostly perception with the names that their cultures have trained them to use - Elijah, Jesus, the Virgin Mary, Mohammed, the Sky Spirit. Some subjects have emerged with Freudian interpretations - describing the presence as one’s grandfather, for instance - while others, agnostics with more than a passing faith in UFOs, tell something that sounds more like a standard alien-abduction story.

It may seem sacrilegious and presumptuous to reduce God to a few ornery synapses, but modern neuroscience isn’t shy about defining our most sacred notions - love, joy, altruism, pity - as nothing more than static from our impressively large cerebrums. Persinger goes one step further. His work practically constitutes a Grand Unified Theory of the Otherworldly: He believes cerebral fritzing is responsible for almost anything one might describe as paranormal - aliens, heavenly apparitions, past-life sensations, near-death experiences, awareness of the soul, you name it.

Link: This Is Your Brain on God

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Your Awakening

March 16th, 2008

A nicely done Ayahuasca info site.

Check out the very cool introduction before you get to the raft of information !

Link: Your Awakening

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Ayahuasca, General